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Continue readingCategory Archives: Music on Hold
Waiting in Line on the Line
Whenever I call my doctor’s office, I groan because I know I am going to be put on hold almost immediately and since it is my doctor, I need to actually stay on the line. However, if I call a company to just ask about a product or get location/hours info and I get put on hold, I almost immediately hang up. Continue reading
Handling a Changing Phone System
Have you ever thought about the phone system at the White House? An excess of 3,250 people work in the white house and this doesn’t include part-time staff. How do they handle that many people on a phone system? Organization.
The 5 Steps of Audio Branding
Audio branding combines sound, music, and voice to convey the essence of your brand. For classic examples of audio branding, think of NBC’s chimes and Intel’s bong. These sounds are as recognizable and unique as the company’s logos (or visual branding). Continue reading
“Music on Hold” Tips for Your Business
Sometimes putting customers on hold is your only option. However, this experience doesn’t have to be painful for your callers. Incorporate these tips to help create a better customer journey. Continue reading
On Hold Tips for the Best Customer Experience
“On-hold music” is an entire industry in itself, plus there are numerous opinions, studies, and articles that focus solely on the type of music you should play for customers when you put them on hold. Continue reading
Customizing Your Phone System for the Season
This time of year most businesses experience a surge in sales. The holiday shopping season impacts almost all businesses in a positive way. With this in mind, small businesses can benefit from customizing their phone systems so that they are ready for the season. Continue reading
Make Your Customers Sing While On Hold
Quite a bit of research has been done on music played while customers are on hold. Handling on-hold time well can lead to higher levels of customer satisfaction, so it’s worth spending some time considering your options. Continue reading
Hold Music and the Customer Service Experience
Researching “On-Hold Music” reveals an extensive amount of information on the topic. It is an entire industry in itself, plus there are numerous opinions, studies, and articles that focus solely on the type of music you should play for customers when you put them on hold.
NPR’s MarketPlace recently featured a segment discussing “What Makes You Happy When Your Call Is Put on Hold?” This piece explored the evolution of the industry and how hold music can impact customer satisfaction.