Okay, not many people these days are listening to their voicemails. The hustle and bustle of life has gotten so hectic, a businessperson could save 30 minutes a day from erasing every voicemail left on that day! How’s that for efficiency? Still, if you’re a small-business entrepreneur, you need to make sure you’re in contact with your clients. And that, unfortunately, means keeping an eye (actually an ear) on your messages. It’s absolutely crucial.
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For example, some analyst firms offer free whitepapers written by vertical industry experts. It helps to be able to get the statistics that these firms have spent tens, sometimes hundreds, of thousands of dollars on. But often filling out these forms means that you’ll get a phone call or a series of emails asking me to subscribe to a premium service. Google Voice, in these instances, is a great way to give out a number for such marketing lists. I can check the voicemails when I want, but can also choose when and when not to have such calls go to my cell phone.
