I’m all about going past the norm when it comes to small business and entrepreneurship, especially when it involves technology. So this is going to be quite the edgy review! And one many might enjoy: it’s about the mega-giant of videos, YouTube.
This is crucial here, especially when you’re living in the world of call centers and auto attendants: lead conversion matters.
Blogs, blogs, blogs — it’s all about the blogs. There was a time when a blog was nothing more than a diary for a 15-year-old with a smartphone and cute scrunchies.
You like science fiction? Star Wars. Star Trek. My Little Pony. He-Man, Masters of the Universe. It’s all fun and games and appeals to our sense of fantasy with some healthy dashes of speculative technology, stuff that can make us dream of how it could be in the future.
We love to make fun of that presenter with the clicker or laser pointer, waiting for the moment when he turns around so we can spitball him and laugh. Presentations always get a bad rep, especially when using that archaic dinosaur of a slide projector.
Synchronization. That’s honestly become the middle name (and first and last name, really) of truly good business practice. Everything needs to be synchronized, working harmoniously in a business. Like a well-oiled machine. But can you imagine that working with social media?
As in, Angie’s List — a premier contractor review site. Okay, so it’s not really like Craigslist, but it provides the same kind of service — looking for someone who can work for you — only with some handy extras.
Not all is peachy keen, though, with this snazzy site from one Angie Hicks, resident of Columbus, Ohio. There are some limits:
Once again, Google’s on the news here in the small business arena. What do you expect? You’re looking at the multi-media cyberspace ultra-giant mega-monster of the internet. Google. And now guess what? They’ve gotten so big, so powerful, that they have their own entrepreneur word-of-mouth advertising service called….
It’s what they called Evander Holyfield when he became a boxing god: the “Real Deal.” These days, that’s what it’s all about — deals, deals, and more deals. Look around.
You’ve got FourSquare, all the Groupons you can stuff in your pocket, and the archaic but ever still effective paper coupons you get from the weekly newspaper! Does it ever stop?
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