Your most loyal customers are starting to let their friends know they are at your business
Recently I started getting asked by more small business owners – “What’s a check-in?”
Companies like Foursquare and Gowalla have made the concept of smart phone users “checking in” to let their friends & family know they are in a certain location has been growing rapidly. So rapidly in fact, that Foursquare recently turned down a reported $100M offer from a major Internet giant. So what gives, and how does this affect small business owners?
