Review: Google+ For Android–Small Business Marketing Anywhere

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It probably won’t come as a shock to anyone that Google+ is really shaking up the landscape of late. With a huge and steadily growing user base, you’re probably wondering how to get in on some of this action yourself. And thanks to the Google+ for Android app, you’ll be able to get into Google+ much more simply than you might think.

There’s an important caveat to consider when you set out to use the Google+ app on your Android device of choice: Google+ is still in beta. This in turn means that not everybody may get in, and your total utility with this app may be somewhat lessened as a result.

But once you are in, you’ll have access to the full range of Google+ services, including Circles, various streaming applications, the Instant Upload option to give you cloud storage for your photos and videos, which in turn you can share with others, and the Huddle service, which lets you engage in rapid group chats with the various members of your newfound community.

This in turn, of course, gives you a lot of leverage in terms of your small business marketing efforts, giving you access to a massive amount of users. The app itself isn’t difficult to use, but will likely take plenty of time to learn to the fullest; it’s fairly easy to use but it’s anything but simple. There’s simply too much going on for it to ever be called simple, but once you have a general idea of what’s going on, you’ll likely find yourself wondering how your business ever did its marketing duties without such a service on hand.

Still though, considering that Google+ offers a whole lot of useful options, if you can get in on Google+, you want to do just that. Any difficulty you have, from getting an invite to learning to use the app itself, should be quite counterbalanced in the face of the potential rewards of a robust social networking presence on a social network that is, so far, a match for Facebook.

Score: ****

Related keywords: social networking, Google+, cloud storage, small business marketing

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