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Talk about marketing power! Look, everyone these days loves their Facebook, LinkedIn, MySpace, Twitter, BranchedOut, Netlog and all the business forums you can sink your teeth into, but trust me: this site will blow your mind.
It’s called Stopped.at. That’s it. There’s not even a .com or .org there. It’s a specialized URL address that takes you to a really nifty web site.
It goes without saying that in busines
s, reputation means everything. What isn’t as obvious, is how to increase brand recognition and customer loyalty. Many businesses, whether traditional brick and mortar or those that exist entirely online, are turning to social networking opportunities such as Facebook and Twitter as part of their overall marketing strategy. This is the new ‘word of mouth’, and it can be very powerful.
So how do you know if it is working, when measuring the conversion rate for your online efforts can be difficult? Fortunately, a free service offered by Klout.com can help!
The latest resource for small business owners that want to get a leg up on social media is here.. it’s called UpHype, and they’re a marketplace for those who offer small businesses their marketing services. Because most of the services are bundled as $8, $16 or $24, it’s very affordable for even the smallest business.
After having spent a couple of hundred dollars buying various services, the most popular service packs seem to be – Read on…
TV actor Charlie Sheen, on a tirade against his (now former) employer, blitzed every major media outlet and amassed a Twitter following of 2 million people in about 2 days venting about how he had been wronged by the network executive.
Thanks to Sheen and Twitter, angry people everywhere now have the wherewithal to launch a full-scale brand attack on any service, product or boss that rubs them the wrong way. Businesses have an opportunity to make brand ambassadors out of their most difficult or dissatisfied customers, yet so few fail to do so – why?
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