Review: Yelp, Another Call in the Wild
Call it an interactive Yellow Pages, call it the true business social site (sorry, LinkedIn). Call it whatever you want. The fact remains: Yelp for Business Owners, a site designed for small businesses to connect with customers on a word-of-mouth level, is a handy little tool! But let’s go in real deep to see why (or why not, if the underlying setbacks are enough to put Yelp at the back of the pack….).




