Okay, not many people these days are listening to their voicemails. The hustle and bustle of life has gotten so hectic, a businessperson could save 30 minutes a day from erasing every voicemail left on that day! How’s that for efficiency? Still, if you’re a small-business entrepreneur, you need to make sure you’re in contact with your clients. And that, unfortunately, means keeping an eye (actually an ear) on your messages. It’s absolutely crucial.
Not having a call transfer feature makes your business look untrustworthy.
As a small business owner myself, I’ve gone from the picnic table as a conference room to taking venture capital. In the early days, it’s common to take customer calls and have to tell them,
“Actually, Jimmy does the billing now. Can you call him at 415-555-8008?”
And when the company gets bigger and buys a traditional business phone system PBX, you hear your employees ask, “How do I transfer a call on this thing?”
Our webmaster made a good point once – asking customers to dial a separate number is like asking website visitors to make extra mouse clicks. They both lower the conversion rate.
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