How to Vacation Proof Your Business

Let’s face it. Sometimes we all need a break. But for the solo entrepreneur or small family businesses, getting away can be tricky. You need to take a break but you don’t want to leave your customers in the lurch or miss out on sales at the same time. Luckily there are some ways you can vacation proof your business before you take your next break. Continue reading

The Importance of Audio Branding

Many businesses give a lot of thought to the visual components of their brand, but spend very little time considering their audio branding needs. Audio branding has numerous benefits that will only strengthen your visual efforts. Audio branding can help clarify your organization’s vision as well as encourage employees and customers make deeper connections with your brand. For example, imagine a MGM film without the lion’s roar or an Intel commercial without the short, electronic tune. Both of these audio components help make the brand memorable. Continue reading

Dallas is Central to Business Success

Known for its location in the center of the country, well-educated workforce and interconnected system of railroads, ports and highways, Dallas is ranked among the country’s best places to start a new business.

That explains why Toyota, State Farm and Liberty Mutual are all in the process of moving their headquarters to the Dallas Fort-Worth region. Continue reading