Turning a One Time Customer Into a Repeat Customer

While tips on winning a first time customer gets a lot of press, turning one-time customers into repeat customers is equally as important and should not be neglected. Delivering good service once is not enough to ensure repeat business in today’s competitive, global marketplace. Instead you need to have a strategy in place to ensure repeat customers. Continue reading

Mastering the Sales Funnel

Sales is often compared to a funnel. Businesses attract a large number of leads from the various marketing efforts they make. However, by the time they become actual customers, those numbers drop significantly. This is especially true for goods and services that represent a significant investment. During the funnel process, businesses attempt to guide leads towards the buying decision through education, relationship building and trust. Continue reading

Bringing Customer Relationship Management to the Forefront

An effective customer relationship management system can dramatically transform the performance of your small business. By using an online system, the customer experience that you deliver is completely revolutionized. You go from being yet another vendor trying to sell something to an entity that offers solutions to real problems that your customers experience. Institute a customer relationship management system today, like the one found with Halloo phone systems. Continue reading

Simplify Customer Relationship Management (CRM)

Many cloud-based customer relationship management (CRM) systems like Salesforce.com have become the standard sales and support tool for large enterprise and government organizations worldwide. The idea is pretty simple: manage your business interactions in a central database, share them with coworkers so that everyone stays on the same page, and leverage that knowledge for increased sales and more effective customer service. Continue reading

Small Business Tips for Turning Leads into Sales

Every small business needs to have an ongoing process for bringing in new leads and turning those leads into sales. Yet in reality, this is one area that many companies neglect. While they may do great with getting the word out and building awareness of their brand and service, actually translating those leads into sales may not be effectively occurring. However, a strong lead nurturing strategy can make all the difference to a company’s bottom line.   Continue reading

Don’t Forget to Call – Beat Phone Phobia

Does a fear of talking on the phone hold you back from following up on leads and making new connections? Phone phobia can be troublesome, particularly to business owners and entrepreneurs. While text and email are definitely common methods of communication these days, sometimes you just have to pick up the phone and call. If you procrastinate or moan and groan about calling, here are a few tips that can help. Continue reading

3 Ways to Use Customer Relationship Management to Boost Sales

Why use a contact management system in your small business? Because building a customer relationship management system (CRM) can help you:

  • Generate more business,
  • Increase productivity, and
  • Enhance relationships with your customers.

By using a CRM, your company can increase sales an estimated 29-41%. How does this happen? By preventing lost opportunities and enhancing customer relationships. Continue reading