Everything you say or do in the name of your business leaves an impression on your customers and potential customers. That’s why you need to pay close attention to the messaging that your audience will see or hear. Making a good impression will get you far when it comes to securing and keeping the customers you want and need. Pay close attention to the areas most commonly in contact with the public. Continue reading
Recent reports on the future of the small business workforce detail changes that have already begun for many businesses. These changes involve a shift away from traditional workplaces where everyone is in the same building and towards a collaboration of co-workers who telecommute from a variety of places at different times. This shift means change for both employees and employers. Continue reading
Small businesses looking to grow can learn much by studying how the big guys do things. In fact, emulating successful business models is a proven way to get the results you are looking for. As you are planning for your business’s next moves, be sure to incorporate these strategies. Continue reading
Remember our post on having your phone number easily found? Well, it’s still important. Here’s why. Last year, Google engaged Ipsos to conduct a study on click to call within organic and mobile search results. They found some pretty interesting information that can help your small business. Continue reading
What? You may be scratching your head about the idea of setting up a small business without a real location but the reality is that many small businesses do not have an actual office these days. Technology has made it so that you can easily run a business without having to invest in a commercial space and all the extras involved in maintaining a locale. For some businesses, running a small local company takes little more than a cell phone and a truck. However, even if you are going for a more professional business, you can still create one without the bricks and mortar location and your customers will never know the difference. Continue reading
Many things can have a positive impact on the bottom line for your small business: time, talent, hard work, investment and more. Yet investing in the right technology, especially an exceptional phone system, will also make a huge difference to your bottom line. In fact, the right phone system can help you both save, and even make, money. Continue reading
Outstanding customer service is multi-faceted. It is not just knowing the products and services you represent and being able to explain them. Transforming good customer service into outstanding customer service is all about how you make your customer feel. Attention to detail ensures that your customers will feel valued and important, as they should. Continue reading
The key to the success of any small business is productivity but at times, there are so many extraneous tasks that need to be done that you really feel like your productivity is nowhere near where you need it to be. However, by putting a few guidelines in place, you can see your productivity soar.